Quick And Dirty PPC Coach Review

Pay Per Click marketing (PPC) is a potentially lucrative market to get into and there are many PPC marketers out there that are making thousands of dollars a day with it. However, getting started with PPC can be quite a daunting task. If you don’t know what you’re doing, you can lose a lot of money in a short period of time. This is where PPC Coach comes in. PPC-Coach is a monthly subscription program that aims to teach you all the ins-and-outs of PPC. Starting from keyword research, to landing page creation, you’ll be guided step by step by PPC coach (Will) himself and other members of the site.

What is PPC Coach?

PPC Coach is a monthly subscription service. For fifty dollars a month you’ll get access to the PPC-Coach membership site and one new method each month. Some months, you might also get access to an alternative method. When you first signup, you’ll get access to the Month 1 method. The method is described and includes the exact merchant offer to use. Each method gets its own subforum, where members and coach can ask and answer questions.

PPC Coach Forums

At the time of this writing, there are almost 1500 active members and over 50k posts on the forums. The forums are quite active, and the members are very helpful. PPC-Coach himself answers questions on the forum, but there are also several other helpful members like Harry1970 and SteveL who’s posts you’ll want to read as well. This is where you’ll get most of the value from your membership as you can ask any PPC related questions you want and get replies to them very quickly. Want to see if your landing page is good enough? Just ask and someone will offer their constructive critique. Can’t figure out why you’ve just been Google slapped? Well, as you’ll find out, you’re not the only one.

PPC Coach Videos

Another great learning tool that the PPC Coach membership offers, are the videos. They cover a wide variety of topics and PPC Coach narrates each one. What’s great about the videos is that PPC Coach uses a variety of real life examples to explain the concepts he’s teaching. If you’re someone that is more of a visual learner, you’ll definitely want to make sure to watch each of them. The videos cover everything from doing keyword research and creating landing pages, to specific tutorials on various tools.

PPC Coach Scripts And Tools

Honestly, the tools that PPC-Coach offers are worth the price of admission alone. Landing Site Generator is a really nice tool that enables you to generate Landing Pages almost automatically and works quite well with the PPC Coach month 1 method. All you need to do is change a few variables in the script and you have a landing page suitable for your niche with a nice Google Adwords Quality Score. You’ll also get access to the Keyword Tracking System tool which allows you to track a several variables of your PPC campaigns including gross margin, ROI and EPC for each campaign, adgroup and keyword. There’s the Adwords Magic Tool, which is a web based tool that allows you to input a keyword, and it will spit out thousands of variations in under 30 seconds. You’ll save a lot of time using this one. These are just a sampling of the tools accessible to you as a PPC-Coach member.

One thing you’ll have to live with when using these scripts is that the ones you host on your own servers are linked to your PPC Coach membership. That means that if you ever cancel your subscription to the site, the scripts will stop working. I guess if you’re not happy with your PPC Coach membership, you probably won’t be using the scripts anyway.

PPC Coach Downsides

One thing I do not particularly like about PPC Coach is the actual site itself. It’s actually quite barebones and could be organized in a much better way. There’s a lot of great information on the site, especially in the forums, and I wish the main site itself would make this information easier to find. For example, the Quick Start Guide is not particularly helpful. I don’t understand why it doesn’t include links to some of the more helpful posts on the forum.

Finally, I would say that PPC-Coach is more aimed towards those new to PPC marketing. The month 1 method is not particularly unique and I’m sure seasoned PPC veterans have tried this method before. Still, these types of people may find more value in the community and the tools.

Conclusion

While being a member of PPC Coach will not guarantee you success, the information you will learn will provide the foundation and the tools will save you time. But it’s up to you to make the most of your membership. That means you’ll need to ask questions when you need help, and actually get off your butt and start creating PPC campaigns. If you’ve been looking to get started with PPC and are trying to figure out how to start, then PPC Coach is definitely a program you should look into. If you take advantage of all that PPC-Coach offers, you’ll definitely start making some money.